Read Now Recession 101: Understanding the Business Environment in Recession & Recovery (BizBones) DOC
What makes a Recession so different from business-as-usual?There's so much happening in a recession, and the last one was so long ago, that it is hard to figure it all out, isn't it?"Recession 101" should help you put it all together. Starting with the mechanism of business cycles, we move onto an understanding of the economy in recession. This then gives us an appreciation of what is happening right now in your Company, your Competitors and your Customers."Recesson 101" should be essential reading for managers at all levels.Rupert Hart MBA has been an operating manager and marketing executive through several downturns. He has two decades of hands-on experience in advising companies on recession strategy. He is the author of "Recession Storming", still the best-selling book on business strategies in recession and recovery.
